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Head on out to the International Tap House in Soulard tomorrow, Thursday, September 17th as they play host to a very special tap takeover featuring Green Flash Brewing.  Beginning at 7PM, Woody Wiedeman from Green Flash will play host and will be offering up very cool Green Flash glassware (while supplies last) and you’ll have your choice from West Coast IPA, Hop Head Red, and Double Stout to enjoy.

PINT-NIGHT

If you’re looking for a complex analysis of what a good beer label looks like, you’ve come to the wrong place. Today we’re going to take a look at Green Flash West Coast IPA.

Green Flash West Coast IPA

You know, sometimes, a label doesn’t have to have a bunch of crazy shit going on to catch your attention. Sometimes, just a simple label with one color, a logo, and some words does the job. Green Flash doesn’t even bother giving it a stupid name either, just West Coast IPA. I like IPAs. I like the west coast. I’m intrigued.

When the weather is as miserable as it has been, you look for anything to get your mind off of it. For me, that includes periodically checking the weather in San Diego. Have you been to San Diego? The weather there is perfect. You know how pissed you are that it’s 110 degrees for 30 straight days? People in San Diego freak the fuck out when it’s 85 for 1 day.

And the cold? There’s no reason to own a jacket in San Diego, yet if the temperature drops into the 50s, you can guarantee that people are going to be dressed like they’re fucking Edmund Hillary climbing Mt. Everest. So, other than those 10 days a year when it’s a little too hot or a little too cold, the weather is beautiful. There’s a reason why it was voted best place to publicly masturbate.

Even the name of the brewery, Green Flash, gets my mind off the heat. It makes me think of sitting on the beach on the west coast, staring at the sun with my binoculars and waiting for it to turn green. They say if you see a green flash, it means God has diarrhea. I don’t know whether to believe that or not (Do they have Taco Bell in heaven?), but it won’t keep me from trying to see one.

By not covering the label with a bunch of stupid pictures and drawings, Green Flash left plenty of room to tell us a little about the beer. Words like “zest”, “pungency” and “multi-dimensional” really turn me on. And what about being “extravagantly hopped”? I just imagine 4 midgets, dipped in gold, carrying all the hops for each batch on a platter made of Edvard Munch’s The Scream, while Elton John is in the corner playing “Rocket Man” over and over.

How could you not buy this beer? It makes you think of all kinds of things that makes a person happy: the beach, cool temperatures, midgets, and jackin’ it. In fact, I think I’m going to grab a sixer of this and find a way to incorporate all of these things into one big sexy party. (By myself. On my couch. When my wife is gone shopping.)

8.7 / 10 on the Buyability Scale™.

itap.jpgGreen Flash Brewing is coming to the International Tap House in Soulard with a big shindig. On Wednesday, April 18th beginning at 6PM, you’re going going to get three, count ’em, three big events packed into one.

You like casks? Well, it’s a cask night as Green Flash West Coast IPA will be tapped at 6PM. You like glassware? It’s also a keep the pint night. Buy yourself a Green Flash beer and you’ll be able to keep a Green Flash Pint.

You like new beer releases? Well, iTAP Soulard will be the launch location for Green Flash’s newest seasonal to St. Louis: Palate Wrecker. Here’s a description of the beer:

Palate Wrecker was originally brewed for the Hamilton’s Tavern 2nd Anniversary celebration. It’s the most complicated West Coast–inspired IPA we have ever brewed—mashing and sparging with hopped wort, in addition to our hop layering regimen for IPA. By popular demand, it is now released for the world to enjoy.

Once again, all of the festivities begin at 6PM and there’s a little of something for everybody. Head on out and get yourself some Green Flash.

Some people travel far and wide for cask beer. We’ve been really lucking in St. Louis as of recent as cask beer has become a regular part of our beer landscape. It doesn’t make it any less exciting when a new cask gets cracked open.

For those of you that might have missed out on the awesomeness that was the cask of Green Flash Brewing West Coast IPA that was available during St. Louis Craft Beer Week well, you have another opportunity to taste this hop monster.

This Friday, September 2nd beginning at 4PM, Cork Wine Bar in downtown Ferguson will be tapping a cask of this west coast hop behemoth.  I don’t know about you, but that sounds like a pretty great way to start off a long weekend.  Head on out there and help to drain the cask.

“Warm.” “Flat.” “Weird.”

Give a random person a cask beer and these might be some of the descriptors they might use to describe cask beer. But for craft beer drinkers, sometimes it’s the holy grail of beer.

Cask beer is typically served at cellar temperatures (55-60°) which your average beer drinker may consider “warm.” Cask beer is also not force carbonated which gives it a softer and less-pronounced level of carbonation. This style of serving beer is not for everyone. But those that love it, they can’t get enough of the stuff.

Last spring, Lohr Distributing‘s Cory King took a look at the International Tap House‘s cask program (which he also created) and thought, “Why aren’t we doing this here at Lohr?” So, Lohr purchased lots of firkins and began a cask program of their own.

“We want to be out-front of the craft beer market,” says Lohr’s Bob Gassoff, “We want people to see our commitment and devotion to craft beer in St. Louis. There is no better way to show our devotion than to honor the original form of serving beer.”

Rewards from this program have already begun to pay off with casks popping up around the area, including a cask of Six Row‘s Porter at iTAP and a cask of 2nd Shift Brewing‘s Art of Neurosis at the HandleBar. What else can we expect in the future? How about some casks from Green Flash Brewing in time for their kick-off on August 1st?

With firkins appearing everywhere, expect to see more and more cask beer in the St. Louis area in the upcoming months.

Let’s get the disclaimer right out of the way, Green Flash Brewing Company is a brand that I’ll be managing at Lohr.  (Also, I promise that I won’t make this disclaimer part of the story from now on.)  But regardless of my new job, I’ll proudly proclaim that I’m a HUGE fan of Green Flash.

So, I’m happy to report that the initial proclamation about their arrival was absolutely correct and we will begin seeing Green Flash showing up in Missouri during the first week of August.  If this time frame sounds familiar, it’s because this is also the week of St. Louis Craft Beer Week.

What can we expect during this initial roll-out?

West Coast IPA
This West Coast-Style India Pale Ale is extravagantly hopped, full flavored, medium bodied and copper colored. A menagerie of hops is combined throughout the brewing process to impart specific characteristics. Hops used include Simcoe for a unique fruitiness and grapefruit zest, Columbus for strong hop pungency, Centennial for pine and citrus notes, and Cascade for floral aroma. ABV: 7% | IBU’s:95

Hop Head Red Ale
Resinous hop character and bitterness balance the rich carmel malt base. We took it a step further and Amarillo dry-hopped the brew to 45 ibu’s, creating refreshing and savory hop flavors and aromas. Is it red IPA? That’s your call. ABV: 6% | IBU’s: 45

Imperial I.P.A.
San Diego-style IPA, as it has come to be known by many, is super-hoppy, high gravity, yet highly quaffable ale. Our Imperial IPA is created in this new tradition with intense hop flavors and aromas from a unique blend of Summit and Nugget hops. It’s all about the hops! ABV: 9.4% | IBU’s: 101

Double Stout
Golden naked oats mashed with dark crystal and robust roasted malts create a luscious black brew with satin smooth finish. Layering UK Target hops throughout the boil adds pleasant, earthy complexity while higher fermentation temperatures enhance overall flavor with fruity esters. An old-world style, done the Green Flash way. Big, bold, flavorful and complex. ABV: 8.8% | IBU’s: 45

Barleywine Style Ale
Our American-style Barleywine undergoes a three hour boil to intensify the caramel malts and the enormous Pacific Northwest hop charge. The result is a rich, estery brew with toffee notes and citrus hop flavors layered throughout. Enjoy this brew fresh today or lay it down for aging to see how the flavors of each vintage evolve. ABV: 10.9% | IBU’s: 85

Also expect some very cool goodies to make their way into the area during STLCBW as well. For those of you craving San Diego beer, here’s another fantastic one that will soon be available in St. Louis. I, for one, can’t wait.

Swiftly and quietly, one of the area’s largest AB distributors has gotten into the craft game. I’ll be completely honest, when I heard that Lohr Distributing Company had picked up craft breweries such as Southern Tier, Tallgrass,  and Six Row, I was a bit concerned.

Was Lohr picking up these breweries just for the quick craft brewing buck or were they in it to expand not only their wallets but their portfolio?  After meeting with Bob Gassoff, who’s heading up Lohr’s craft beer and spirits division, I have no doubts that they’re in this for the right reasons.

One of Bob’s first decisions was to bring on International Tap House bartender Cory King as his Craft Beer Manager.  Cory, who previously worked at Glazer’s, brings not only a wide knowledge of craft beer and brewing, but also sales experience.  Cory’s biggest job will be education, “We are focusing on employee training, where all of our reps are Certified Beer Servers under the Cicerone Program with at least 5 or 6, not including myself, who will be Cicerones in the coming months.”

The other big piece of news that I received yesterday is that Green Flash Brewing has officially chosen Lohr to be their distributor in St. Louis.  I’m sure that won’t be the last acquisition by Lohr, I’m excited to see what’s next.

Edit: Failed to mention that Wednesday will be Cory’s last night at iTap in Soulard. Come on out to wish him well.