It was a Monday night, a school night.  Many of us were tired from the beginning of a long work week, but yet we heard the draw of the cask.  Not just any cask, but a cask of New Holland’s Mad Hatter IPA.  Missouri Beverage, Cicero’s and New Holland Brewery kicked off the release of  New Holland Beers in St. Louis the only way they knew how, by supplying 10 gallons of delicious cask IPA.

I was amazed how many people were patiently standing around the bar, waiting for their cask beer.  It had to be at least 60-70 folks.  Crazy.  We’re changing the beer game folks. Slowly but surely.

If you weren’t able to attend, here are some photos and a video of the tapping of the cask.