Well, it’s over. Technically it was over on Monday, but I really needed a day to recuperate. Just a fair warning, most of this post will be me gushing and thanking people. So, if you’re not interested in seeing a thoughtful and reflective Mike Sweeney, then you may want to move on.
I’ll be perfectly frank, I was really, really worried about this year. (It should be noted that I’m actually worried about this event every year.) With over 60 events, this was our biggest year yet. But, I was worried that we wouldn’t be able to pull all of these events off.
I was concerned that while we’ve come a long way with craft beer in St. Louis, we wouldn’t be able to support every event that happened. But, from what I’ve gather from the restaurants, retail shops, breweries, and bar owners I’ve spoken to, it sounds like the 2011 St. Louis Craft Beer Week was a rousing success.
So, first, I want to thank all of you for supporting all of these events. If it wasn’t for the dedication and enthusiasm that all of you have for craft beer, we wouldn’t have been able to pull all of this off. You girls and guys proved that St. Louis loves craft beer and we’re ready to take our love to the next level.
I also want to thank everyone who took a chance and put on an event. In many cases, there was a good deal of money invested in some of these events, so I was happy to hear from many owners that they were extremely happy with the turnout and they easily recouped on their investment.
It’s worth noting that almost all of these events wouldn’t have happened if it wasn’t for the local distributors working together to help make these events a success. It was good to see distributors working side by side to help to make each event happen.
Also a big thank you to Boulevard, Schlafly, and Gama-Ray for helping to sponsor St. Louis Craft Beer Week. Boulevard helped to create the wonderful marketing material around town and Gama-Ray provided the new logo for STLCBW.
And lastly I want to thank everyone who helped to organize and promote the events. I want to single out Eric Hildebrandt for helping to promote the hell out of STLCBW. He did a fantastic job with the Twitter account and really helped to get the word out about the events.
There are honestly too many people involved with this to name individually and I’d be concerned about leaving someone out. If you helped out, you know who you are and know that I really, really appreciate everything you’ve done to make this a success. Thank you.
So, for those of you planning ahead, the 2012 STLCBW will be taking place from July 28th to August 5th. I can’t wait to see what happens next year.